The Costly Mistake Sellers Can’t Afford to Make

The Costly Mistake Sellers Can’t Afford to Make

In today’s real estate market, information is power — and buyers have more of it than ever
before. That’s why one of the biggest mistakes I see sellers make is overpricing their home.

Let’s be clear:
This mistake is costing sellers thousands! Sure- it’s a sellers market and you’re likely to still
receive offers. But I am telling you, the lower you list for the higher you are likely to get.

Overpricing your home might seem like a smart move at first. Let’s face it- who doesn’t want to
aim high and negotiate down? But in reality, it’s a HUGE mistake. We are no longer in that kind
of market. Buyers in this market are accustomed to having to bid over asking. If your home is
priced too high, they’re likely to skip coming to see it altogether and move onto something more
attainable. Consumers are more informed and strategic than ever. When a property is priced too
high, it tends to sit on the market longer, raising red flags and eventually selling for less than it
could have if priced correctly from the start.

On the flip side, pricing your home right from day one can create urgency, attract multiple offers,
and often lead to higher profits. Over the last 5 years in particular, I have seen this time and
again. There is almost no such thing as UNDERpricing.

Your pricing strategy matters. It should be built on current market trends, local data, and buyer
behavior. If you’re thinking about selling and want a pricing strategy that actually works, let’s talk!

For a video synopsis of this article, https://www.youtube.com/shorts/jVoNSOTfn1I